G R O
SUCCESS STORY

Streamlining Google Ads for a Local Real Estate Agency

Our local real estate agency client sought to optimize their Google Ads campaign during and after the COVID-19 pandemic. They aimed to reduce the cost per conversion and increase the number of conversions. As their dedicated digital marketing partner, Great Results Online was ready to drive this transformation.

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The Results

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303%

Revenue

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+57%

Conversion Increase

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-72%

Cost per conversion

Local Real Estate Agency

The Approach

The team at Great Results Online adopted a comprehensive approach to streamlining the client’s Google Ads campaign. We focused on refining the campaigns, improving ad relevance, and reallocating the budget to areas with better returns. This approach allowed us to continuously improve the campaign’s performance and achieve the client’s goals.

The Results

Our efforts yielded significant results over two distinct periods.

From the 3rd quarter of 2020 until the 1st quarter of 2022:

  • We decreased the cost per conversion by 72%, from a peak of 90 euros to around 25 euros.
  • The conversions grew from a low 38 per quarter to about 105 at the beginning of the 1st quarter of 2022.

From the 1st quarter of 2022 (after pandemic restrictions loosened up):

  • The conversions rose by 57%, from 105 to about 165 per quarter.
  • Cost per conversion remained stable at around 25 euros.

The Outcome

Our strategic approach to managing the client’s Google Ads campaign resulted in a substantial decrease in cost per conversion and a significant increase in conversions during and after the COVID-19 pandemic. These results are a testament to the effectiveness of our strategies and our commitment to helping our clients achieve their business goals. As we continue our partnership with the client, we are excited about further optimizing their campaigns and contributing to their ongoing success.

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Winning Boutique Agency

Only 15 Active Clients

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Reviews

TESTIMONIALS

We help to achieve goals

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"Was able to work with Feisal for several years in the automotive industry. The goal of our cooperation was to generate as much revenue as possible with online activities for customers in this branch. Feisel has a good outlook and pragmatic approach. He has a good commercial background himself, which makes him a good discussion partner for his customers. In addition, he has a good personality and is always up for a joke."

Shercinio Ware

Productmanager @ LeasingMarkt
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"We hired Feisal for almost two years to manage Google Ads campaigns for our customers. Feisal is a creative mind with lots of ideas."

Wilbert Philippo

Founder Leasevergelijker.nl
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"Strongly Recommend Feisal Hensbergen for his Google Adwords and performance marketing skills. I have had the pleasure of working closely with Feisal Hensbergen over the past 2 years, and I am confident in recommending him as an exceptional professional in the field of Performance Marketing. Feisal's dedication, expertise, and unwavering commitment to excellence make him a standout colleague. Feisal possesses an impressive skill set that extends far beyond the scope of his job description. His ability to project management, problem-solve andtechnical proficiency is truly commendable. I have witnessed firsthand his talent for managing my google adwrods account, where his strategic thinking and attention to detail played a pivotal role in the success of our team."

Wayne Quek

CFA @ HLW
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"I remember the first day Feisal met me in our offices. I was in need of help with Google Ads since we were overpaying and losing money on every click. He fixed my campaign on the spot, so I hired him on the spot. This was back in 2013 and we are still with him now. I recommend Feisal's services warmly"

Asim Mahmood

CEO @ ICH